International media outlets have failed to fully portray the pulsing investment opportunities that lie within Mexico’s borders. While the news has been harping on the country’s age-old archetypal issues, Mexico has attracted new investment from Honda, Mazda, Audi, Toyota and Kia, accompanying their colleagues Chrysler, General Motors, Nissan, Ford and Volkswagen. Surpassing tourism and oil, the automotive industry is now Mexico’s number one foreign currency generator, as the attractiveness of doing business is unparalleled. It’s geographic location and strategic international trade agreements have proven to be more than optimal, as over the past five years vehicle production in Mexico has doubled, bringing in more than $19 billion in foreign direct investment. Surpassing Brazil, Mexico has become Latin America’s largest vehicle supplier, and the government has ambitious intentions for further growth by offering a yearly production rate of 5 million cars to the global market by 2020. This publication highlights the advantages, challenges, and opportunities that lie within Mexico’s dynamic automotive industry, working to connect and inform executives (across the supply chain and around the world) of the immense potential of the United States’ southern neighbor.